20. October 2025
We are proud to announce that Aura Cherry–Aronia Mulled Drink has been awarded Best Non-Alcoholic Mulled Wine at the Jõulutoode 2025 competition during the Food Fair. The winner was determined through a blind tasting, where 1,692 fair visitors evaluated products based on taste, aroma, content, and appearance—without seeing the packaging or knowing the producer. This was the 22nd edition of the competition, featuring 27 producers and 88 products across four holiday product categories.
Janika Kaur, Aura Brand Manager, says: “We are thrilled and honored to receive this recognition. This award confirms that our mulled drink offers a taste experience that delights both traditionalists and new mulled wine enthusiasts. Our goal is to bring warmth and joy to the winter months, one sip at a time.”
The aromatic Aura non-alcoholic Cherry–Aronia Mulled Drink blends juicy cherries with tart aronia berries, enhanced by warming spices including cinnamon. Best enjoyed hot, garnished with raisins and almond slices, it’s the perfect companion for long, cold winter evenings, bringing a cozy holiday spirit to every cup.
